YAMAHA CARBON FIBER BOWS: THE FUTURE OF BOW TECHNOLOGY
ANAHEIM, CA—Yamaha Corporation of America, Band &
Orchestral Division, will showcase the latest breakthrough in
bow technology with the Winter NAMM 2003 debut of the carbon
fiber bow series. Hand finished and constructed entirely of
extremely durable carbon fiber, the new series of bows includes
three models for violin and two models for cello.
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Carbon fiber bows have the same feel and playability of Pernambuco
bows at a fraction of the cost, and provide musicians a more
durable and consistent material than wood. The bows come close
to matching the characteristics of wood, but changes in weather,
temperature, or humidity have little effect on carbon fiber,
making it highly stable and perfect for use in any situation
– especially those in which musicians would rather not
risk using their primary bow, such as when playing outdoors
or on tour. The bows are great alternatives that can be used
with confidence in any musical setting. In addition, the bows
are lightweight and possess an optimum combination of strength
and flexibility.
The bows will appeal to intermediate and advanced players,
especially high school and college performers, professionals
of classical or any alternative style music, as well as teachers
and private instructors.
Demonstrating corporate and environmental responsibility,
Yamaha has begun manufacturing carbon fiber bows to help protect
the diminishing supplies of Pernambuco wood, which comes from
the rainforests of Brazil and is become increasingly scarce.
"Yamaha has long been known for bringing the future into
the hands of musicians today," says Michael Schaner, String
Instrument product manager. "Our commitment to combining
new technologies and materials with old-world attention to craftsmanship
and detail has resulted in award winning Silent electric instruments,
acoustic instruments, and now, new carbon fiber bows for violin
and cello."
For more information, visit Yamaha at Winter NAMM 2003, in
the Marquis Ballroom at the Anaheim Marriott Hotel; or write
Yamaha Corporation of America, Band & Orchestral Division,
3445 East Paris Ave. SE, Grand Rapids, MI 49518; call (616)
940-4900; send e-mail to infostation@yamaha.com;
or visit www.yamaha.com/band.
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