YAMAHA VIOLINS, VIOLAS, AND CELLOS PACK THE BEST TECHNOLOGY
INTO STUDENT SIZES
—Beginning and Intermediate Musicians
Can Have Same Quality as the Pros—
ANAHEIM, CA—Yamaha Corporation of America, Band &
Orchestral Division, has developed a new series of student and
intermediate acoustic instruments that provide beginning performers
the same technology and craftsmanship used in professional models.
The introduction takes place at Winter NAMM 2002.
Inspired by Guarneri del Gesu, the design and development
of the Yamaha student instruments was born from the same harmony
between traditional craftsmanship and advanced technology as
the V30 and V60 professional model violins.
Both the student and professional models are the outcome of
a unique design process that began with original instruments
by del Gesu, using 3-D computer imaging, precisely engineered
jigs and collaborations with modern master violinmakers to create
an original design for the 21st century.
The AV7 and AV10 acoustic violins are the first orchestral
string instruments Yamaha has designed and built solely for
young performers. Available in half, three-quarter and full
sizes, these violins are designed and sized especially for beginner
and intermediate students, and are ideal as a first or step-up
instrument.
The V7 student violas, also designed and manufactured by Yamaha,
are available in 14-in., 15-in., 15.5-in., and 16-in. sizes.
The V7 Strausberg Cello is made to Yamaha specs and is available
in full 4/4 size.
All models feature hand carved Spruce tops, Maple backs, Ebony
fingerboards and pegs, oil varnish and genuine inlaid purfling.
The staff of the internationally renowned Guarneri House Violin
Shop, Yamaha's partner in Grand Rapids, Michigan, provides
expert set-ups.
"For the first time in its history, Yamaha-made instruments
can be offered to the school orchestra, providing everything
it needs to perform at its very best," says Michael Schaner,
String Instrument product manager, Band & Orchestral Division.
"These student instruments follow years of research and
development of high-end violins," Schaner says. "In
true 'top-down' fashion, we have taken the features
and applied processes normally only found on the most expensive
models to make the best possible student instrument. The transition
to the next level of violin will be seamless for students due
to features integration."
The violins, viola, and cello will be available in April 2002.
For more information, visit Yamaha at Winter NAMM 2002, in
the Marquis Ballroom at the Anaheim Marriott Hotel; or write
Yamaha Corporation of America, Band & Orchestral Division,
3445 East Paris Ave. SE, Grand Rapids, MI 49518; call (616)
940-4900; send e-mail to infostation@yamaha.com;
or visit www.yamaha.com/band.
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