YAMAHA DISKLAVIER AUCTION BENEFITS HOUSTON SYMPHONY CHARITY
"Heartstrings" Program Offers Tickets to Those
Who Can't Afford Them
HOUSTON, TX (March 31, 2002)Now, performing
in its 89th year, the Houston Symphony has become one of America's
most respected performing arts organizations. Its leaders don't
want to exclude anyone in the Houston community from enjoying
that achievementnot even those who are unable to afford
symphony tickets.
 |
| James
Counter, Assistant Manager, Audience Development, Houston
Symphony; Douglas W. Kinzey, Senior Marketing Advisor, Houston
Symphony; Mark Peterson, District Manager Piano Division,
Yamaha Corporation of America; Joyce Cochran, District Manager,
Brook Mays Pianomax; Tom Austin, President, Sherman, Clay
& Co. take part in the Heartstrings Program |
The Houston Symphony Brook Mays Pianomax Heartstrings
Program, which provides free concert experiences to deserving
students, seniors and community-based organizations, recently
benefited from the silent auction of a Yamaha DC2A
5'8" Disklavier Mark III Series Full-Function grand piano
at Jones Hall. Edward F. Blackburne of Conroe, TX was the top
bidder for the Disklavier, which raised an undisclosed amount
to fund Heartstrings activities in the 2001-2002 Season.
"The premise behind Heartstrings is that the
Houston Symphony is here to provide enjoyment for the entire community,"
says the symphony's assistant manager of audience development,
James Counter. "Heartstrings attempts to reach that part
of the community that normally would not be able to attend the
symphony. We use the funds to pay for tickets that we distribute
to members of deserving organizations in the area."
Brook Mays Pianomax, located on the Southwest Freeway,
the Katy Freeway and in the Willowbrook Commons is Houston's exclusive
representative of Yamaha acoustic pianos, Disklavier player pianos
and Clavinova digital pianos. It has been affiliated with the
Symphony and the Heartstrings Program for two years, and donated
the Disklavier for the recent auction.
"Economic status should not stand in the way
of being able to benefit from music," says Brook Mays Pianomax
district manager Joyce Cochran. "I just can't think
of anything that would be better for us to do. I think that's
what we're about; we change people's lives through music."
In addition to the auction, the store has hosted a piano sale
at Jones Hall to support Heartstrings.
The auction ran from October through February, during
which time the Disklavier was on display in the main lobby of
Jones Hall. Using its built-in system of fiberoptics, solenoids
and CD-ROM technology, it entertained audiences before symphony
performances and during intermissions.
"The Houston Symphony is very pleased with
the support that we've received from both Brook Mays Pianomax
and Yamaha," Counter says. "Without their support, the
program would not be possible. By May 2002, the end of this season,
Heartstrings will have served 1,700 individuals who would otherwise
not have been able to enjoy a Houston Symphony performance."
Among the local organizations that have benefited
from the Heartstrings Program are the Salvation Army, Star of
Hope, Search, the Fort Bend County Women's Center, the Houston
Police Activities League, the Houston VA Medical Center and others.
For more information about the Houston Symphony,
contact Denise Furlough at 713-238-1494 or visit www.houstonsymphony.org.
To contact Brook Mays Pianomax, phone (713) 942-8484 or e-mail
houston_info@shermanclay.com.
For more information about Yamaha pianos, write
Yamaha Corporation of America, Piano Division, P.O. Box 6600,
Buena Park, CA 90622-6600; visit www.yamaha.com; or telephone
(714) 522-9011.